This template is perfect for organising your team’s sales meetings.
This template is perfect for organising your team’s sales meetings. Sales is the lifeblood of every company, and each moment in a meeting is a moment away from a potential customer. Setting the agenda ahead of time keeps you moving toward your sales goals, ensures you have more thoughtful conversations, and shows your team members you value their time.
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In this article, we’ll look at how to run a successful weekly sales team meeting. We’ll also discuss the best way to plan and prepare for your meetings.
We’re going to cover:
Sales meetings are an important part of running any business. They help keep your team focused on their goals and they can be used as a tool to motivate them. However, if your meetings aren’t well planned or don’t have clear objectives, then they won’t achieve their full potential.
Here’s what you should consider when planning your next sales meeting:
1. Make sure it’s relevant
Your meetings should always be relevant to your company and its customers. If your product isn’t selling, then why would anyone want to attend? You could use this opportunity to talk about new products or services, but you shouldn’t just focus on one topic. Instead, mix things up so that people feel engaged throughout the whole meeting.
2. Set realistic expectations
You might think that every sales meeting needs to last two hours, but that’s not true. It depends on the size of your team and the number of topics you’re covering. A 30-minute meeting will probably work fine, whereas a 90-minute meeting may take too long.
3. Plan ahead
You should always try to plan your meetings in advance. This means making sure that you’ve got enough time to cover all the points you want to raise. It also helps to know who will be attending beforehand, so you can make sure that there’s plenty of room for everyone.
4. Start off with a warm welcome
It’s easy to assume that everyone will automatically like each other, but that doesn’t happen very often. So before you start talking, make sure that everyone feels comfortable around each other. This could mean saying something like “I’m really looking forward to seeing everyone today.”
5. Keep it short
If you’re trying to cram everything into a single hour, then you’re doing it wrong. Sales meetings should be kept to a reasonable length. Ideally, you should aim to finish by 15 minutes past the hour. That gives you time to wrap up and leave.
6. Be prepared
A lot of companies spend weeks preparing for their sales meetings. But that’s unnecessary. Just pick three key points that you’d like to cover and stick to those. Don’t worry about being perfect – it’s better to be overprepared than underprepared.
The first thing to think about when planning a sales meeting is what should be included on your agenda. This will depend on the type of meeting that you’re running.
If it’s a one-on-one meeting then it’s likely that you’ll only need to talk about one topic. But if it’s a group meeting then there may be several topics that you want to cover. So here are some examples of things that might be discussed during a sales meeting:
Once you have an idea of what you want to discuss at the meeting, you need to ensure that everyone agrees with it. Otherwise, they won’t be able to contribute anything useful. Here are some ways to get them involved:
When you hold a sales meeting, it’s important to give everyone equal amounts of time to speak. The best way to do this is to divide the meeting into sections. Each person gets five minutes to talk in each section. Then you move onto the next section. You don’t need to stop anyone speaking once they’ve started. If someone wants to continue after the allocated time, let them.
But how long should you allow each person to talk? Well, it depends on what you want to achieve. For example, if you’re having a one-to-one meeting, then you can probably afford to give more time to each person. But if you’re holding a group meeting, then you’ll need to keep things moving along quickly.
You need to plan ahead so that you know exactly what you want to say. The following tips will help you prepare well: