Online Content Calendar Templates You’re ready to plan your company marketing for the year and want to use a content calendar template online. Paper is great but using an app for planning your content creation, approvals, publishing and tracking is sooooo much easier. Let’s take a look at the best content calendar templates that you can download and/or use today. 📚 ContentsNotion Content Calendar TemplateAsana Content Calendar TemplateClickUp Content Calendar TemplateTrello Content Calendar TemplateDropbox Paper Content Calendar TemplateMonday Content Calendar TemplateWrike Content Calendar TemplateSlite Content Calendar TemplateAbout Content Calendars Notion Content Calendar Template → Download Template About: Use this content calendar to schedule and track all the content you’re putting out — from blog posts to podcasts to tweets. Every item on the calendar is a project, where you can designate the author (or who’s assigned), the type of content (article, event, etc.), and its status (scheduled, in progress, complete). Each one is also its own Notion page, where you can stash all related notes, research, multimedia, and do all your writing in one place. You can also turn your calendar into a different type of database view. For example, you can create a board view of this same information grouped by status to see your content moving through stages of completion. Asana Content Calendar Template → Download Template About: Producing and publishing high-quality content that audiences want to consume is challenging enough. Add multiple formats and channels to the mix, and it gets even tougher to keep production on track and deliver great content on time. This is where an editorial calendar can help. An editorial calendar (also known as a content calendar) is a schedule of all the blog posts, articles, or videos you’re producing and it lays out each step of the process, from idea to publication. To create your own editorial calendar with our template, follow these tips: Manage content in one place. Add every piece of content you’re producing to your editorial calendar project so you won’t have to dig through emails, spreadsheets, or docs to know what’s going out when and on what channel. Break down your publication process. Assign tasks for all the steps needed to produce a piece of content—draft, edit, approve, publish—and set deadlines for each to create a workback schedule that you can visualize on a calendar. Make it easy to see content status. When you’re creating a high volume of content, it’s hard to know the status of every single piece. Track content through every production stage so you can see where everything stands. Keep communications and content together. Needs and timing can shift as you’re creating content. Make sure your team has clarity on the latest changes by sharing feedback where work is being done. ClickUp Content Calendar Template → Download Template About: This template includes four highly visual views that can be customized for any need, from scheduling on a Calendar view to building a database for your content on a List view. Calendar view: Manage and schedule your content on a flexible calendar List view: Organize your content asset on a List, with Custom Fields for URL links, reports, categories, and more Board view: Visualize your content workflows on a Kanban board Timeline view: Schedule entire content campaigns across a horizontal timeline This is the perfect content calendar template because it gives your team the ability to plan on a calendar (like traditional use cases) while also giving you additional views for different content use cases, such as managing workflows on a Board view or visualizing campaigns on a Timeline. Each view also has it pre-built Custom Fields, which allows your team to add important details (such as links to drafts or reports) in addition to Custom Statuses which helps everyone understand where each content item stands at a glance. Trello Content Calendar Template → Download Template About: Seamlessly coordinate content creation, editing, and production with internal and external authors, while keeping an eye on the publishing calendar and distribution strategy. There are a lot of moving parts when managing a blog editorial calendar—due dates, author communication, SEO strategy, asset design, and more. So it’s of the utmost importance to develop a clear strategy and workflow to safeguard your editorial calendar from fire drills and chaos. At a glance: See the status of every blog post from fresh idea to published post. Manage drafts, illustrations, and assets for each blog post by attaching content to its respective Trello card. Make sure nothing falls through the cracks, like social media posts, by creating a publishing process with checklists. Keep everyone in the loop by adding editors, designers, and social media managers to cards. Get perspective on your publishing pipeline with filterable card labels and a calendar view. Our editorial calendar Trello board follows a kanban workflow. Blog post ideas are added as cards to the Incoming list and journey through development stages from left to right across the board until they are published on the blog. These are the lists on the board and their purpose: Information + Instruction: This list has several cards with important information and how-to’s in order to perform certain tasks throughout the ed cal process. Incoming: This is where ideas and pitches for articles are dropped in by team members, and are in consideration for the blog. Forming: This is the holding list where a potentially-approved topic temporarily lives because it may need more information and research before it can be assigned a due date. Writing: This list shows the blog posts that are being actively written. Editing: When a blog post is ready for review, the card is moved to this list for the first round of edits. Final Edits: This is where the author will commit final edits on the blog post based on the feedback in the editing process. Ready To Upload: When the blog post is finalized, it’s time to upload it to your website or blog tool. We use Hubspot to host our blog content. SEO Audit: Once the blog post is uploaded, this is when the post is analyzed for SEO and updated to rank highly online. Scheduled: This list identifies the blog posts that are scheduled to publish. Published: Congrats! The blog post is now live on the interwebs. Now that you understand the high-level workflow of our own content calendar, let’s take a deeper look at the process and requirements at each stage of the process. Here are some Trello tricks to add onto your board: Create checklist templates for easy reference. Create checklist templates so you can easily add them to your cards at certain stages of the ed cal process. Your whole team will know that every ‘i’ and ‘t’ have been crossed for each post by using a checklist for each stage. Store these checklists in a card under the “Information” list on the board. Jazz up your board with card covers. Need to catch someone’s eye or just want to add some flare to your board? Use card covers! Simply add an image or GIF to the card as an attachment and set it as the cover. Voting Power-up for the Incoming list. Make decision-making process easy when discussing what to push through the pipeline with the Voting Power-Up. See right on the card front which topics your team likes the most and start writing! Cut through the clutter with Filters. Go to Show Menu > Search Cards > Select your name. This filter feature will only show the cards you are assigned and/or working on! Stay organized and ahead of schedule with a weekly editorial calendar meeting. If you work on a team to manage your blog content calendar, set up a standing meeting each week to review the workflow and calendar. This will keep the team accountable from reviewing pitches to removing any bottlenecks in the process. Even if you’re an editorial team of one, schedule time in your calendar each week to review the calendar, schedule new pitches, follow-up with writers, and organize your task list to move those posts to be published. Find faults in the flow? Change it up! Our editorial calendar has grown and changed as much as Trello has over the years. The best part about it is that we can easily create or remove lists, try different stages, add more checklists, and keep it evolving to suit our needs. No matter what, our team is on the same page about what’s being worked on. Dropbox Paper Content Calendar Template → Download Template About: See campaign plans, progress, and reporting in one place. Draft content, collect edits and feedback, and share campaign results with embedded social posts. Monday Content Calendar Template → Download Template About: From digital publications to social media–manage your publishing schedules and coordinate all types of content initiatives in one visual calendar. What are the benefits of using this template? Plan your content – See all your upcoming content pieces in a calendar view. Assign writers, designers, editors, and other key team members to your projects to plan effectively. Stay on track – Set automatic reminders and notifications so you never miss a deadline again. Automations help improve your team’s collaboration and publish content on time. Streamline your workflow – Stay up to date with all your content initiatives by collecting information in one place using customizable forms. Why we love this template? Reaching your content strategy goals and creating a content calendar have never been easier. Ditch static Google Sheets and Excel spreadsheets for our our intuitive content calendar template, where you can manage your editorial calendar and coordinate all content marketing initiatives–whether it’s for digital publications, social media or email marketing—in one, centralized and automated workflow. Wrike Content Calendar Template → Download Template About: Content marketing is one of the most effective ways to bring in new leads and build awareness of your brand. To maximize the effectiveness of your efforts, it’s critical to create a pipeline for developing and publishing new content on a regular basis. This content calendar template can help you create a steady stream of content pieces and bring visibility to your whole organization. Collect a backlog of ideas, push content through a custom workflow, and track your content’s status through dashboards and calendars. Using Wrike, you’ll be able to quickly spot gaps in your editorial calendar and ensure content pieces moving forward through the process consistently. Steps to building your content calendar include: Create a folder using the “+” button. Every time you create a new task to write a blog post, make sure it’s tagged into this folder. Create a Custom Workflow that accurately reflects all the different stages that your blog posts go through on their way to being published. Account admins on Business and Enterprise accounts can create a custom workflow. Click your profile image in the upper-right corner of your workspace. Select Account Management. Switch to the Workflow tab. You’ll see a list of all workflows in the account. Click + New workflow. Enter your new workflow’s name. By default, it has the same status in the Active and Completed workflow categories. Add statuses to your workflow: Click + Add Status at the bottom of any workflow group, enter its title, and select a color for that status. Some statuses you may want to include are: Planned In progress In Review In Design Published Rename, delete, or change a status color by clicking on that status. Drag and drop statuses to arrange them in the order that makes the most sense for your team. The order you choose here is the order that they’ll appear in a task’s drop-down status menu. Click Save in the upper-right corner. Slite Content Calendar Template → Download Template About: Schedule and keep tabs of all the content your team is producing from articles, to social posts. About Content Calendars Content calendars (often called editorial calendars) are essential for production teams of all sizes and disciplines. The best content calendars don’t just help everyone keep track of their deadlines; they streamline the entire content creation process. And that happens by ensuring every channel is considered, every title is reviewed, and yes, everybody’s aware of their deadlines. Highly effective content teams will also use content calendars to manage the production lifecycle of each content asset. This helps create clear workflows for production while also helping your team identify bottlenecks and areas to optimize the content creation process. You can use the digital templates above to create a content calendar but let’s look at how you can build your own content calendar from scratch. Have you ever wondered how some people build and schedule content for their social media channels on a regular basis without any struggle? Do they have a secret formula to scheduling which we don’t know about, or do they simply plan ahead more than anyone else? Well, I’m here to tell you that the secret is out. And it’s not a secret anymore. All it takes is a little bit of planning and a few simple tools to make life much easier when it comes to managing your social media content. In this article, we look at how to build your own social media content calendar template. You can add your blog post topics or any other form of content, add the timing, and then simply schedule your posts. Let’s get started. First things first, you need to make sure that you have already drafted out all of your blog post topics for the week (you do this at the end of every week). If not, do it now. And don’t worry about writing an entire blog post; just the topic and a short outline will do. Next, in the same document where you drafted out your blog post topics (ideally this would be in some sort of content management system or word processing document), create an empty table with Monday through Sunday as the top row headers. This is not to be confused with Microsoft Excel, so don’t get intimidated. If you are using Microsoft Excel, that is fine too. Just go to ‘insert’ at the top of your document and choose ‘table.’ A new header row will be created automatically. You are going to want each column to represent a day of the week. So in cell A1, write ‘Monday,’ then drag it down to cell A8. Then in cell B1, write ‘Tuesday,’ and drag it down to cell B8. And so on until you reach Sunday in cell A7. When completed, your document should look similar to this: Now that the template is set up, it’s time for some content! Next up, you will need to schedule your blog post topics. This is where it gets a little bit tricky, but I promise you that it’s not impossible. To make things easier, grab your Google Calendar App for your smartphone or computer calendar app (I’m giving you permission to use Outlook if that is the only one available in your office). If you are using Microsoft Outlook, I have good news for you! The calendar is already set up with categories. All you need to do is make sure that you are using the right category before hitting ‘schedule.’ Go to ‘Home’ in the top left corner of your calendar view, then click on ‘Categories.’ Once there, select ‘Content Planning’ from the list of categories. If this category doesn’t exist, create it. Then make sure to add it to your calendar by dragging and dropping it on top of Monday in the monthly view. Now that you have your Content Planning category selected, all you need to do is right click on a time slot or day where you want a new blog post to be scheduled. Once there, you can click on ‘Create event.’ From here, you are given the option to choose a title for your blog post topic and enter in the body of the blog post. Now that this is done, all you need to do is sit back and let your social media content calendar do the rest! One thing to keep in mind is that you really only need the categories ‘Content Planning,’ ‘Blogging,’ and ‘Social Media’ set up on your Google calendar. This makes it easy for you to find all of the blog posts you have scheduled throughout your calendar visually. Of course, feel free to add more categories if needed, but this makes it easy to see your blog posts grouped together. If, for whatever reason, you do not have the ‘Content Planning’ category available in Microsoft Outlook, here is a quick and dirty way for you to create your own content planning calendar: First, go back to your Google calendar and click on ‘Other calendars.’ Then, click on ‘Create new calendar.’ Name the first category ‘Blogging,’ and name the second category ‘Social Media.’ Once you are back at your calendar view, you will now see that you have two new categories—’Blogging’ and ‘Social Media.’ Now all you need to do is right-click on a day or time slot where you want to schedule something, then click on ‘Create event.’ When the box pops up, select ‘Blogging’ or ‘Social Media’ as your category. Now you’re all set! If you are using Gmail, go ahead and download the Google calendar app for your phone or computer; it’s free.